The New Audemars Piguet Museum

Three years ago Audemars Piguet presented the winning project of the architectural competition organised for the construction of its new museum. Imagined by Danish architect Bjarke Ingels, the new «Maison des Fondateurs» pairs the original museum

Read More

Mouawad a Story of Excellence

With a history of excellence in its field dating back to more than a century, Mouawad remains a family business built upon artistic excellence, superb craftsmanship, enchanting customers since 1890 with magnificent jewels and watches.

Read More

Eroticism and Watchmaking

Prestige Watches Guide, July-August 2016
Watch and eroticism would go hand in hand, as the eroticism’s vital energy rules the watches movements as well as those of the heart. Perched high on its hands, eroticism gives sharp weapons to watches

Read More

Dior One step ahead

Prestige Watches Guide July-August 2016
Paris 1947. Christian Dior crystallizes the dreams of elegance and femininity of thousands of women. The well-proportioned silhouettes of his first fashion show, called New Look

Read More

Dior Watches

Prestige issue 268, November 2015
At Dior, attention to detail is all that is done in the name of elegance, luxury and refinement. Tiny, invisible details are everywhere. More than a poetic mantra it’s a way of being, a way of working, a logic behind every creative gesture.

Read More