IWC Schaffhausen and Atamian celebrate IWC’s 150th anniversary in Lebanon
Swiss luxury watch manufacturer IWC Schaffhausen celebrated its 150th anniversary with a private dinner in Beirut, Lebanon, in partnership with Ets Hagop Atamian at the SAX restaurant in the Beirut Souks.
Held on Wednesday, 10 October 2018, the event was hosted by IWC’s Regional Brand Director for the Middle East, India and Africa, Mehdi Rajan, and Ets Hagop Atamian’s General Manager, Mher Atamian. The evening started out with a whiskey tasting while a magician entertained the guests. During the dinner, a private jazz band performance provided the perfect atmosphere. Guests had the opportunity to discover IWC’s “150 Years” Jubilee collection, which comprises 29 limited-edition models from the Portugieser, Portofino, Pilot’s Watch and Da Vinci families as well as the Tribute to Pallweber timepieces. IWC has a strong focus on sharing the history of the brand’s great craftsmanship, innovations, and DNA with connoisseurs of Haute Horlogerie.
To discover IWC’s 150th anniversary collection, click on the link below: