A new Pro Line for iPhone

Apple launched on September 11, 2019, iPhone 11 Pro and iPhone 11 Pro Max, a new proline for iPhone that delivers advanced performance for users who want the very best smartphone. Featuring a Stunning Pro Display, A13 Bionic, Cutting-Edge Pro Camera System and Longest Battery Life Ever in iPhone with iPhone 11 Pro Max.



The all-new Ultra Wide, Wide and Telephoto cameras offer a wider field of view. These functions are great for taking landscape or architecture photos, tight shots and more. © Apple Inc 2019.



  • The new Super Retina XDR display is a pro display with the brightest display ever in an iPhone.
  • The powerful Apple-designed A13 Bionic chip provides unparalleled performance for every task while enabling an unprecedented leap in battery life to easily get through the day.
  • A new triple-camera system provides a pro-level camera experience with an Ultra-Wide, Wide and Telephoto camera, delivering huge improvements to low-light photography.
  • The highest quality video in a smartphone that is great for shooting action videos.


iPhone 11 Pro and iPhone 11 Pro Max come in gorgeous finishes. Midnight green, space gray, silver and gold. © Apple Inc 2019.



The Camera

«iPhone 11 Pro and iPhone 11 Pro Max are the most powerful and advanced smartphones we have ever made. They are packed with sophisticated technology that pros can count on to get their work done. Furthermore, they are suitable for anyone who wants the very best device made, even if they are not a pro,» said Phil Schiller, Apple’s senior vice president of Worldwide Marketing. «iPhone 11 Pro has the first triple-camera system in iPhone. It is far and away from the best camera we’ve ever made. It provides our customers with a great range of creative control and advanced photo and video editing features in iOS 13…».


iPhone 11 Pro and iPhone 11 Pro Max has a textured matte glass back. It is the toughest glass ever in a smartphone. © Apple Inc 2019.


A Pro Camera system for Everyone

All of this computing, graphics and ML performance is delivered while still enabling an unprecedented leap in battery life, with iPhone 11 Pro offering up to four more hours of battery life in a day than iPhone XS, and iPhone 11 Pro Max offering up to five hours more than iPhone XS Max.
The all-new Ultra-Wide camera fundamentally changes the camera experience by capturing four times more scene. This feature is great for taking landscape or architecture photos, tight shots and more. The new Wide sensor with 100 percent Focus Pixels and advanced software enables Night mode. It delivers huge improvements to photos shot in indoor and outdoor low-light environments. Images are brighter with natural colors and reduced noise.
© Apple Inc 2019.


The interface

A redesigned camera interface provides a more immersive experience that works together with the triple-camera system and all-screen display. This way, users can see and capture the area outside of the frame. For the first time, users can easily record video without switching out of Photo mode with QuickTake. They simply have to hold the shutter button to start recording.

iPhone 11 Pro and iPhone 11 Pro Max come in four gorgeous finishes including a beautiful new midnight green. They will be available for pre-order beginning Friday, September 13 and in stores beginning Friday, September 20, 2019.

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