During the Paris Fashion Week, the Maison Dior invited to a ball in the gardens of Rodin museum, transformed in a giant checkerboard to welcome the guests at their arrival.
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During the annual Salon International de la Haute Horlogerie, Piaget transformed the Country Club de Genève into a tropical sun-filled paradise for the launch of its new global brand campaign.
IWC Schaffhausen celebrated its 150th birthday and the launch of its Jubilee collection with a gala evening at the Salon International de la Haute Horlogerie (SIHH) in Geneva.
During SIHH, Jaeger-LeCoultre hosted an exceptional evening to launch its new elegant sport collection for men, Jaeger-LeCoultre Polaris.
Introducing the new Classico Jade 37 mm timepieces: five irresistible queens of steel demurely sized in blue, grey or red, with swirling waves of diamonds on their glamorous mother-of-pearl dials.
In 1904, Louis Cartier granted the wish of the famous Brazilian aviator Alberto Santos Dumont: to be able to tell time while flying.
Jean-Baptiste Guillet talks to brands CEO's about the current economic situation in the luxury watchmaking industry, and how they are adapting.
New Watches from SIHH 2018 First Day
