Designer Spotlight

Prestige issue 261, April 2015
She inherited her passion for shoes. Daughter of a shoes manufacturer, Aruna Seth, after her studies at the London College of Fashion, decides to launch her brand of shoes in London. After the success encountered, Aruna, an engaged designer, develops her line which encounters an international success.

Prestige issue 257-258, Dec.2014-Jan.2015
Lola is my middle name. This is the name of my grandmother, a beautiful woman, cheerful, strong and enterprising, who played a big role in our lives. Through this label "Jolie Lola," I try to convey this image in my adequate collections corresponding to the contemporary woman.

I am a Lebanese graphic designer passionate with crafts. An innate passion. Vishnu is the brand that I have chosen for my totally handmade jewelry. I've always been curious to know how were the handmade products, but I have discovered my talents, that when I started to turn pieces I did not wear in functional

Prestige issue 255, October 2014
Sarahudgens is the name of my American mother, who is my hero in life and to whom I owe all my talent. I wanted my brand items bearing her name during her life, as a sign of love, appreciation and esteem. At school, I had a particular interest in handicrafts

Why did you choose this area? I am a great lover of fashion and accessories. My family and friends were always amazed at the speed and manner with which I spotted trendy articles and join pieces to have a nice look and fashionable.

Prestige issue 262, May 2015
At 47, the Lebanese designer Basil Soda had everything to be happy. Nicknamed «Couturier of the stars», like Katy Perry, Emily Blunt and Marion Cotillard, or «one of the best Lebanese signatures on the red carpet», he has built his international reputation and earned his place in the big names arena.

Prestige issue 256, November 2014
I always dreamed of having my own brand of bags created for young adolescents. More than love, it’s a passion. It is in this spirit that Smartiz& Co. began in 2004, a project that has two components. On one hand, there is our own collection of bags on display in our showroom in Beirut Souks,